Tracking the Website

Website tracking provides the base for successful online business and marketing decisions through approximate measurement and analysis. Website tracking is a necessary step when it comes to the achievement of your website. Tracking the Website is to make Web analytics of your competitor or for your clients.

You have to differentiate between

1. Hits

2. Page views

3. Unique visitors

4. Visitors

5. Returning visitors

6. Keyword density and phrases

7. Google Backward links

8. Yahoo backward links

9. MSN Backward links

10. Dmoz listing of a particular website

11. IP Address Scanning

12. Link Popularity checker

13. Search Engine Saturation and much more.
    

If you are serious in sales conversion and good traffic to your site you have to track your competitors.   There are many free and paid website statistics services available although you just keep in mind that no tool is perfect. They are just approximate for a particular website. Use can use following Website tracking tool.

• http://www.selfseo.com/ :- The Self SEO provides Bunch of free online services, if you use this site, you will find complete overview of your needs. They provide a set of SEO & Webmaster Tools. You can check the following services on Self SEO site

1. Check Google Pagerank
2. Google Pagerank Prediction
3. Google ban check 
4. Alexa Rank Checker
5. Link Popularity Checker
6. Keyword Suggestion Tool
7. Keyword Typo Generator 
8. Domain Typo Generator 
9. Search engine ranking report
10. Number of pages indexed
11. International WHOIS
12. What is my IP ?
13. IP to country
14. Find IP address of a website
15. Find host by IP
16. Crawler simulator
17. Website speed test
18. HTML Optimizer
19. HTML Source View
20. Link Extractor
21. Metatags Generator
22. Metatags Extractor
23. HTTP Headers Check
24. Server Status Check
25. test
26. Your browser details 

•   http://seodigger.com This is another best tool. Just use this tool put your competitors URL’s and see how they are using keywords. Here you can also kind there position for a particular keyword. Side by side you also overview the search result in Word Tracker and Overtune for Keyword.
• http://www.google.com/analytics/ This is best free tool available on the net. It has been re-designed to help you about where your visitors come from and how they interrelate with your site. For this you will need an API key code, this is provided by Google API after your registration.
• http://www.webrankinfo.com/english/tools/class-c-checker.php This site also provides a bunch of free online service. But what I best in this site is Class C IP checking services. This free Class C Checker tool allows you to check if some sites are hosted on the same Class C IP Range. By this you can track your linking site because Google give more preference to different IP address site.
• http://www.seologs.com/pr-check/pagerank.html As we all know Page rank fraud is becoming a serious problem. By this you can check the fake PR of a website.

The above tool suggested by me are the best free tools used by seo professionals. They can help you to track any website.