Keyword Stuffing in SEO
Keywords mean key phrases entered by the user to extract information from the search engine. Keywords are an important function of Internet marketing by the use of a detailed set of keywords or phrases can help a website to earn better sales conversion, traffic and rankings with search engines so if you are skipping the keywords you are not serious about your business sales.
As on the other side Keywords stuffing (KS) are measured as an unprincipled Search engine optimization (SEO) practice. KS is when you load a Web page up with keywords in the tags or on the Web page's content. The general techniques today for KS are repeating the same word over and over again in the Meta tags, that’s why many search engines don't look at the tags anymore and on the page with text that's the same color as the background, also known as invisible or hidden text. The motive behind the keyword stuffing is to gain highest search engine ranking and to get high traffic from search engines (Such as Google, Yahoo!, etc.). Google concentrate on the importance of the relevant content, Google is paying a lot more attention to spam.